Case study · Euphonica · Lead generation
A prospecting engine that plans the week’s venue visits.
Euphonica, a London event-entertainment agency, wins venues face to face. So instead of blasting emails, we built an engine that finds new venues every Monday, groups them by district and drops them into their CRM, ready to visit.
Client: Euphonica, London event entertainment · euphonica.com
Built with Make.com · Google Places API · Monday.com
saved every week, across the team
new venues in the CRM every Monday, ready to visit
First batch delivered September 2026
How it works
From Monday morning to a door to knock on.
Eight steps run on their own. The last two are where Euphonica’s team takes over.
Runs automatically
- 01
Weekly kick-off
The run starts on its own every Monday morning.
Make.com scheduler - 02
Venue discovery
Searches London by venue type and area for address, phone, website and rating.
Google Places API - 03
Name cleanup
Standardises venue names so the same place can’t slip through twice.
Make.com - 04
Duplicate filter
Drops past batches, existing clients and venues already on file.
Make.com + lead memory - 05
Contact enrichment
Adds the right contact’s name, job title, email and phone.
Automated - 06
Weekly batch
Picks around 15 net-new venues for the week ahead.
Automated - 07
District grouping
Clusters venues by London district, so one trip covers one area.
Make.com - 08
CRM cards
Each venue lands on Euphonica’s board with contact details filled in.
Monday.com
Euphonica’s team
- 09
In-person visits
The team works one district at a time and meets venues face to face.
Euphonica team - 10
Deal tracking
Each card moves through their existing sales pipeline.
Euphonica team · Monday.com
If a venue is already covered
Past batches, current clients and known venues are filtered out, so nobody gets pitched twice.
If no email is found
The card still lands, with the phone number and a prompt to ask for the manager’s email on the visit.
Every Monday
The run repeats with a fresh batch. Anything returned before is excluded, so coverage grows without overlap.
Why it works
Lead generation shaped around the sale.
Built around how they sell
Euphonica closes deals in person, so the output is a set of district routes, not an email blast.
Never repeats itself
Every venue is checked against everything already covered, so each batch is new.
Fits the tools they use
Leads arrive on their existing Monday.com board with the fields they asked for, nothing new to learn.
Free audit
Want leads that fit how you sell?
Tell us about your business and what you need. We will review it, show you where the biggest opportunities are and what they would take. A short call, a written plan, no commitment.
Takes 2 minutes · we reply within one working day