Custom builds
Something specific in mind? We’ll build it.
Not everything fits in a box. We design and build bespoke AI tools, automations, integrations and internal apps around exactly how your business works, from a single workflow to a full internal platform.

Sound familiar?
The problems we fix.
- 01Off-the-shelf software almost fits, but not quite
- 02Your team copies data between tools all day
- 03You have an idea for an AI tool, but no one to build it
What we do
What’s included.
Every engagement is shaped around your business after the audit. These are the building blocks we work with.
AI assistants and agents
AI that drafts, sorts, summarises and answers, trained on your documents and working inside your processes.
Workflow automation
Data entry, chasing, confirmations and reporting taken off your team and run by systems instead.
Systems integration
Email, calendar, CRM, accounting and spreadsheets finally talking to each other, through APIs and webhooks.
Internal tools and dashboards
Purpose-built admin panels, trackers and live dashboards that replace sprawling spreadsheets.
Client portals and apps
Self-service portals, booking flows and lightweight apps for your customers.
Document and data processing
Invoices, contracts, forms and emails read, extracted and filed automatically.
How it works
From audit to results.
- 1
Scope
We pin down the problem, the users and what success looks like.
- 2
Prototype
A working first version quickly, so you can react to something real.
- 3
Build
Staged delivery with regular demos, tested with the people who will use it.
- 4
Support
Monitoring, fixes and improvements as your business changes.
Our work
Examples of our work.
Real projects, real numbers. Ask us during the audit and we’ll walk you through relevant examples in detail.
Case study coming soon
What we built
Case study coming soon
Hours saved
Case study coming soon
Screenshots or demo
FAQ
Questions about custom build.
What does a custom build cost?
It depends on scope, so we quote after the free audit, itemised and fixed before any work starts. Many custom builds start small with one high-impact piece and grow from there.
Who owns the code?
You do. Code, accounts and data are yours, documented so any competent developer could pick it up.
Can you work alongside our existing developers or IT?
Yes. We are happy to build to your standards, inside your infrastructure, and hand over cleanly.
Works well with
Our other services.
GEO & SEO optimisation
Get found on Google and recommended by ChatGPT, Perplexity and Google’s AI Overviews.
ExploreWebsite build & optimisation
Fast, modern websites built to rank and convert, or a proper tune-up for the one you have.
ExploreFully automated e-commerce
Store, stock, orders, fulfilment, customer service and marketing, automated end to end.
ExploreClient discovery & outreach
We find your ideal clients, research them, and start the conversation for you.
ExploreCustom AI employee
An AI assistant that joins your team on Slack and Telegram, tracks every task and chases every deadline.
ExploreFree audit
Start with a free custom build audit
Tell us about your business and what you need. We will review it, show you where the biggest opportunities are and what they would take. A short call, a written plan, no commitment.
Takes 2 minutes · we reply within one working day